βThe more you explain yourself, the more your true identity shows.β
A comment buried under one of Nas Dailyβs latest videosβyet it perfectly sums up the growing outrage against the once-beloved creator. For years, Nas was celebrated as the energetic storyteller who traveled the world, uplifting communities, promoting cultures, and celebrating everyday heroes.
But now? Heβs fighting for the tiny remains of a reputation that has collapsed under controversies, accusations of racism, exploitation, dishonesty, andβmost damning of allβunchecked narcissism.
His latest βredemptionβ videoβnearly 27 minutes longβwas supposed to clear his name.
Instead, it made everything 10 times worse.
At one point, Nas Daily was one of the most influential content creators on Earth.
His signature one-minute videosβfast-paced, educational, upliftingβturned him into a global phenomenon with millions of followers across Facebook, YouTube, and Instagram.
He built a personal brand on positivity, hard work, multiculturalism, and the belief that storytelling could change the world.
But by 2024, all that goodwill had evaporated.
His latest videoβtitled βItβs Time to Speak Outβ and later mockingly retitled βWhy I Ended My Careerββwas supposed to save him.
Instead, it exposed his ego, his inability to own up to wrongdoing, and his habit of dodging accountability at every turn.
The backlash was immediate:
8x more dislikes than likes, comments calling him narcissistic, and a flood of viewers expressing second-hand embarrassment.
To understand how Nas reached this point, we must revisit his riseβand his unraveling.
Nas began in 2016 with an ambitious challenge: one one-minute video every day for a thousand days while traveling the world.
He documented cultures, landscapes, innovations, and peopleβearning over 12 million Facebook followers and eventually 13 million YouTube subscribers.
He wasnβt just admiredβhe was trusted.
Teachers played his videos in classrooms.
NGOs partnered with him.
Governments invited him to speak.
Nas had built an empire on authenticity and human connection.
But success is a magnifying glass.
And by 2021, cracks started showing.
Nas filmed a video featuring Apo Whang-Odβthe worldβs oldest traditional tattoo artist in the Philippines.
In his video description, he claimed she had agreed to teach a tattoo course through his online academy.
Family members of Whang-Od quickly denied giving consent.
Filipinos were outragedβcalling it exploitation of an indigenous icon for profit.
Nasβs response in his new video?
He brushed it off by blaming a jealous relative:
βThe controversy happened because her cousin wasnβt part of the deal.β
This answer ignored key questions:
Why wasnβt the person who allegedly approved the course speaking up?
Why did his team return to the Philippines to βfix thingsβ if it was all fake news?
Nas provided no explanation.
Another Filipino creator, Louise Mabulo, accused Nas of insulting Filipino farmers during his visit to her Cacao Project.
According to her, he made comments like:
βWhy are Filipinos so poor?β
βFarmers are so poor.β
She also said he never released the video because he didnβt think her story would get enough views.
In his response, Nas skipped over the racist remarks entirely and insisted the project was βnot truthfulβ and βfor profit.β
He still never answered the core allegation:
Did he or did he not make those comments?
Nas made glowing videos praising Sam Bankman-Fried (SBF) and Changpeng Zhao (CZ)βboth later exposed as frauds.
Rather than apologizing for aggressively promoting them as saints, Nas blamed hindsight:
βNobody knew.
Even governments gave them money.β
But critics werenβt mad that he featured themβthey were mad that Nas presented them as selfless heroes, despite barely knowing them.
He never addressed that concern.
In his response video, Nas once again took his infamous βneutralβ stance on the IsraelβPalestine conflict, presenting himself as a peace-seeker without offering any substance.
He said:
βNasβs job is to look for peace for two states.β
Critics viewed this as shallow moral posturing, especially because he combined it with self-promotion rather than meaningful discussion.
Nas conveniently ignored several major past scandals:
Undisclosed paid sponsorships disguised as genuine storiesβviolating ethical standards.
Misinformation about Islam, where he shaved his head for βa point,β angering Muslim viewers who saw it as disrespectful.
Cultural misrepresentation, where critics claimed he oversimplified or exoticized cultures for views.
Ignoring these didnβt help his causeβthey made him seem selective and dishonest.
The most shocking part of Nasβs comeback video wasnβt what he saidβit was how he talked about himself.
He described his life story in three phases:
Underdog β Hero β Villain.
He referred to himselfβunironicallyβas a hero more than a dozen times.
He claimed that success automatically makes people hate him.
He bragged about building companies that earn βmillions of dollarsβ and hiring βover 100 employees.β
Viewers were disgusted:
βEven Superman never called himself a hero.β
βPlease accept that youβre wrong.
This is embarrassing.β
βYouβre exposing your true identity.β
Nasβs insistence that heβs being attacked because heβs successful only made him look more self-absorbed.
What truly cemented his downfall was when multiple smaller YouTubers revealed that Nas had copyright-claimed their commentary videosβeven when they clearly fell under fair use.
One creator wrote:
βHeβs silencing small YouTubers for criticizing him.β
For a man who built a career on speaking boldly and freely, this was the height of hypocrisy.
Just days after his disastrous apology, Nas uploaded a video titled:
βWhy 2024 Was the Best Year of My Life.β
He bragged about business revenue, success, and personal achievementsβright as thousands criticized him for failing to address exploitation and racism.
It felt like a taunt.
Or worse:
A reminder that he thinks heβs untouchable.
Months ago, many believed a rebrand could save him.
But now?
His ego wonβt let him apologize.
His defensiveness wonβt let him learn.
His attempts to silence critics reveal insecurity.
And his audience has turned on him.
He hasnβt just damaged his reputationβheβs nuked it.
Nas Daily is living proof that sometimes the villain era isnβt forced on you.
Sometimes you walk right into it with a camera, a scriptβ
and a hero complex.
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